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Formatrica

Salesforce (Essentials) ​

Send leads to Salesforce using Web-to-Lead.

Enable Salesforce ​

  1. Generate a Web-to-Lead form in Salesforce and copy the Organization ID.
  2. In Formatrica, open your form → Settings → Integrations.
  3. Enable Salesforce and paste the Organization ID.
  4. Map your form fields and save the form.

Test it ​

  • Submit the form and confirm the lead appears in Salesforce.